Adam Schwartz is a 17-year industry veteran and began his tenure at Horizon Media in 2005. He assumed a leadership role within the Sports Video Investment team, which is responsible for National sports marketing and TV/digital opportunities. Adam has successfully developed numerous, unique, 360 channel platforms for GEICO, Sprint, Capital One, Burger King and Corona / Constellation Brands, amongst others. Prior to joining Horizon, Adam worked at General Motors Mediaworks, where he focused on elevating the GMC and Chevy truck brands. Adam has become instrumental in growing Horizon Media’s sports platforms and has also worked closely with SCOUT, sports and entertainment, the sports marketing arm of Horizon Media. Adam has served as the point person for all National Partnerships associated with SCOUT and helped to serve all clients within the agency. His experience covers corporate partnerships across the NFL, NBA, NHL, MLB, Olympics, NCAA and CFP.
- Sports Rights and the Future of Broadcasting
- Wednesday, October 16 • 4:30 PM - 5:15 PM